Market Research

  • Market Sizing – Ratio Scaling and Monte Carlo Simulation Techniques
  • Market Trend Analysis
  • Market Share Estimation
  • Switching Share Analysis
  • Usage & Rating Study
  • Qualitative Concepts Study
  • Sales Force Sizing by Geographic Territory
  • Survey Research Questionnaire Design
  • Conjoint Studies
  • Factor analysis using Discriminant Analysis
  • Probability estimation studies of a product idea acceptance